TikTok and Totem Global partnered with Jordy Wilson (@outdoorkindaguy) on a 1-hour Livestream series for Ocean Week 2021.
The campaign deliverables include:
- A Call to Action Promo Video
- Livestream on Monday evening for the launch of Ocean Week
This was cross-promoted on the TikTok platform and saw record numbers (55,000 unique viewers) for Livestream's on Jordy's account.