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#047: Creating The Startup Playbook – Rohit Bhargava

By Jordan Michaelides

Rohit Bhargava ( @RohitBhargava7 ) is an entrepreneur and fellow podcaster, hosting one of Australia’s top startup and tech shows – The Startup Playbook.

There are incredible lessons to be learned from Rohit’s interviews, for any budding entrepreneur and business owner. But I think the greatest lessons are in Rohit’s own experience. A failed startup will always teach you grit, while entering the content media business will teach you that quality and time is king.

Rohit underlines how important the classic parables extolled from the likes of Gary Vaynerchuk can really be; time, consistency, and never expecting success. These are valuable virtues for anyone to have in their life, and lessons that I’ve learnt myself in the last year of recording and publishing a podcast.

I know there are useful bits of gold in this episode for everyone, so I hope you enjoy it.

In this episode we discussed:

  • Rohit’s earliest memory of entrepreneurship
  • Breaking out of the mould
  • Lessons learnt from his parents
  • The Startup Playbook podcast
  • How did Playbook Media come about?
  • What is brand storytelling?
  • Gary Vaynerchuk

Listen to the episode

Watch the episode: 


  • 04:06 – Earliest memory of entrepreneurship
  • 08:45 – Breaking out of the mould
  • 14:55 – Lessons learnt from his parents
  • 19:30 – The Startup Playbook podcast
  • 30:51 – How did Playbook Media come about?
  • 39:25 – What is brand storytelling?
  • 46:45 – Gary Vaynerchuk
  • 55:37 – Morning/evening routines
  • 57:31 – Best purchase under $200
  • 58:22 – Influential books
  • 59:20 – If he could have a billboard anywhere
  • 01:00:46 – What seems obvious to him but not to others