My guest this week is Indianna Roehrich, founder of Simply Social, Simply PR and The Simply Social™ App.
Listen to the episode:
Watch the episode:
SHOW NOTES:
00:04 – Welcome to Uncommon
00:23 – Guest introduction
00:34 – Working it out
03:35 – Morning routine
06:21 – Childhood memories & family business
12:49 – Deciding on marketing as a career
16:58 – Social is the new billboard
22:32 – TikTok: missed opportunities
24:55 – Choosing not to stay in the family business
29:53 – Simply Social: early days & taking social seriously
37:30 – The flower game & parallels to PR
41:09 – Delegation: when & how
45:00 – Staying happy in business
52:41 – Finding a niche in PR
57:45 – Goal setting
01:01:05 – Simply Social the app
01:09:53 – The importance of community management
01:14:30 – Indiana’s ideal question
01:16:33 – Evening routine & cultural differences
01:20:04 – Best purchase under $200
01:22:24 – If Indianna could have a billboard
Links:
- Indianna on Instagram
- Simply PR Management
- Simply Social
- Effie Kats on Uncommon
- Gemma Watts on Uncommon
- KX Pilates
- Dakota Flowers
- Virginia Dowzer
- Hey Whipple, Squeeze This by Luke Sullivan & Sam Bennett
- The Copy Book by TASCHEN
- Interflora
- Pollon
- Kate Hill Flowers
- Later
- Planable
- Buffer
- Sam Harris: Waking up
- Gary Vaynerchuk
- Gossip Girl
- George Carlin
- Casey Neistat NYC vlogs
- Jella Case
- Jess Dempsey
- USA Glotech
CREDITS
Produced by Neuralle
Host – Jordan Michaelides
Executive Producer – Lauren Lopatko
Associate Producer – Jacob Smith
Audio Engineering – Jason Barkhouse
Videography – Ricards Lacis