Heron Beverages engaged Neuralle to run a full-service influencer campaign across two labels; Bira 91 Blonde Lager, and Rodenbach Fruitage for multiple months.
The goal was to drive sales and awareness of both products in-store at Dan Murphy's.
The campaign deliverables include:
- Campaign Strategy and Influencer Brief
- Talent Selection
- Talent Creative and Management
- Contract Negotiation
- Paid Media Campaign
Our campaign saw an increase in user conversions and activity in-store at Dan Murphy's with the talent engaged.