Back to Index

Matt Keon of GenieUs

By Jordan Michaelides
Matt Keon of GenieUS

Matt Keon is the Co-Founder of GenieUs Genomics, Magic Fox Studios, Positivity Space and Adviser to Partizan Health.

Listen to the episode:

Watch the episode: 

SHOW NOTES:

00:04 – Welcome to Uncommon
00:22 – Guest introduction
00:28 – Icebreaker
01:30 – Childhood aspirations & influences
04:10 – Starting in adland
06:39 – Key principles from advertising
10:10 – The strategy in genomics
13:42 – Genomics: background & industry issues
21:08 – GenieUs: why motor neuron diseases?
24:23 – GenieUs’ focus
30:14 – Why research deadends are good
34:14 – How GenieUs uses AI
37:54 – Industry material backorder issue
39:30 – GenieUs: funding & forging a way
43:56 – Lessons from team members
46:15 – Genomics: an outsider looking in
48:26 – Tech companies entering health
49:41 – Matt’s ideal question
52:52 – Morning & evening routine
53:46 – Best purchase under $200
55:31 – Book recommendations