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Between Two Marketers – Kate Howard of The Sheet Society

By Jordan Michaelides
Kate Howard of The Sheet Society

Marketing knowledge from marketing people.

Between Two Marketers is a discussion show where I sit down and talk to exciting CMOS and marketers and ask the questions that anyone entering into the industry would want to know.

Our latest episode is with Kate Howard, Head of Marketing for The Sheet Society – a Melbourne based bedding D2C brand.

Kate tells us what makes a good marketer, why she chose to stay in-house, The Job To Be Done, what strengths agencies have and what they can do better from an in-house perspective.

Watch the video below to find out how.

Read and watch more like this in the Neuralle Blog.