#102: Luke Kidgell - How to become a certified Memelord

By Jordan Michaelides
January 22, 2019
Luke 3

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Luke Kidgell ( @lukekidgell)  is a Stand-up Comic, YouTuber, Co-Host of Luke & Lewis on Fox101.9, Host of the Memoirs of a White Guy Podcast and probably one of the smartest Meme Connoisseur’s in Australia. This Tambourine Master is probably the most talented comedian I know when it comes to propagating an idea across culture.

From the viral “You don’t own me” meme to his newest attack on Space Pineapple Zooper Dooper’s, Luke has a unique talent in knowing how to successfully push an idea across the zeitgeist. While he thinks his comedy is “just shit memes” and a sprinkle of talent, I believe - like his radio co-host Lewis - he is by far one of the hardest working comics in the game.

This guy only started creating comedy around 18 years of age, much later than any other comic I’ve interviewed before. Add in his tireless work ethic to that unique talent and you have a comedian that is uniquely placed to spread brilliant memes in our lives.

This is a great discussion where we talk about:

  • Reece Mastin

  • Memes, including “You don’t own me”

  • Viral videos & social media

  • Growing up in Diamond Creek

  • The brand of Luke Kidgell

  • Disrupting radio with Lewis


01:34 - Introduction

04:34 - Icebreaker

05:15 - Reece Mastin

09:08 - Memes, Aussie comedy

15:35 - High school gags

17:20 - “You don’t own me” meme

25:04 - “Make Blading Great Again”

27:05 - Viral videos & social media

33:50 - Wikipedia, Amy Shark

36:43 - Growing up in Diamond Creek

39:48 - Looking older than you are

46:50 - What he wanted to be growing up

55:49 - Work ethic & process

01:00:50 - Old guard vs new media

01:03:08 - Current schedule

01:05:02 - The brand of Luke Kidgell

01:16:14 - Disrupting radio with Lewis

01:21:05 - In-jokes

01:23:53 - Pranking radio bosses

01:26:32 - Morning & evening routines

01:27:08 - Best purchase under $200

01:27:27 - A book he would gift

01:27:50 - If he could have a billboard anywhere

01:28:25 - A quote he lives by


THINGS MENTIONED (in order of episode)