#048: Tasting notes and inspirational quotes with Justin Dry of Vinomofo

By Jordan Michaelides
January 10, 2018

Justin Dry 1 Crop

Listen via iTunes or Stitcher

    Justin Dry ( @justinldry ) is the Co-Founder and Joint CEO of Vinomofo, an online platform focused on sourcing, selling, and creating community over a love for wine.

    Justin is the greatest example of an entrepreneur that we’ve met so far, who has pursued something he loves to do, integrating his occupation into his life - rather than the other way around. By doing so, you’re able to grab a sense of the passion and credibility Vinomofo wields amongst winemakers and distributors alike - ever wary of dealing with the price-conscious larger players.

    While some may compare Vinomofo with Aussie tech giants like Canva, Justin insists (and is right to do so) that he doesn’t run a tech company, or even a startup. Vinomofo is a massive, locally grown, e-Commerce business. A business that has experienced exceptional growth and a loyal following in such a unique niche - gaining strong media attention in the process.

    A proponent ourselves of goal-setting and visualisation, Justin runs by many inspirational mottos and quotes lining his office walls. But our favourite is one that really captures the essence of success and contentment in life. To put it simply; “Give No Fucks”.

    In this short but sweet episode that packs a punch, we covered:

    • How Justin’s upbringing affects his persistence

    • Going to extreme lengths to win at something

    • Sources of drive & motivation

    • How to separate family from business

    • Advice to those in family business

    • The best story he’s heard over a bottle of wine

    • Managing expectations as a founder

    • Visualising the future

    Enjoy the episode,  

    Jordan & Lauren




    Show notes

    • 05:48 - How Justin’s upbringing affects his persistence

    • 07:38 - Going to extreme lengths to win at something

    • 11:20 - Sources of drive & motivation

    • 25:01 - How to separate family from business

    • 28:00 - Advice to those in family business

    • 30:07 - The best story he’s heard over a bottle of wine

    • 37:08 - Managing expectations as a founder

    • 44:16 - Visualising the future

    • 46:12 - Morning routines

    • 47:45 - A book he’d gift someone

    • 49:48 - Something that seems obvious to him but not to others

    • 51:02 - Best purchase under $200


    Select things mentioned in the episode